Marketing Ideas for Small Businesses for February

Great marketing ideas for small businesses for February are not hard to find.

Business owners can choose from many excellent options. February has massive marketing holidays including one of the biggest of all, Valentine’s Day. Besides that obvious marketing opportunity, there are plenty of other excellent opportunities to use for marketing purposes. Whether your business is in food service, convenience stores, department stores or anything in between, think about using some of these weird, fun holidays for new & interesting marketing possibilities.

For food service related businesses, here are specific days of the month to get your marketing ideas soaring such as Tater Tot Day, Stuffed Mushroom Day, Chocolate Mint Day and many more.

Other days that stick out to use for excellent marketing options are: World Cancer Day, Random Acts of Kindness Day and the very special and rare, Leap Year Day which comes this year! Using these types of fun holidays to promote your business may result in marketing success you will enjoy and provide a fun, memorable experience for your customers.

We suggest sending two to four textALERTs out to your subscribers every month to keep your business on the top of your customer’s minds and fully engaged with your business. To help you come up with ideas for the campaigns, here is a large list of upcoming February holidays that could be useful.


1 – Baked Alaska Day
1 – Ice Cream for Breakfast Day
1 – Serpent Day
1 – Car Insurance Day
1 – Lace Day
2 – Yorkshire Pudding Day
2 – Tater Tot Day
2 – Marmot Day
3 – Carrot Cake Day
3 – Golden Retriever Day
4 – Homemade Soup Day
4 – Sweater Day
4 – World Cancer Day
4 – Stuffed Mushroom Day
5 – World Nutella Day
5 – Chocolate Fondue Day
6 – Frozen Yogurt Day
7 – Wear Red Day
7 – Working Naked Day
7 – Ballet Day
7 – Bubble Gum Day
8 – Molasses Bar Day
8 – Opera Day
8 – Kite Flying Day
9 – Marriage Day
9 – Pizza Day
10 – Clean Out your Computer Day
10 – Umbrella Day
10 – Cream Cheese Brownie Day
11 – Get Out Your Guitar Day
11 – Peppermint Patty Day
11 – Don’t Cry Over Spilled Milk Day
12 – Lost Penny Day
13 – Radio Day
13 – Tortellini Day
13 – Madly in Love with Me Day
14 – Valentine’s Day
14 – Ferris Wheel Day
14 – Donor Day
14 – Cream-Filled Chocolates Day
15 – Hippo Day
15 – No One Eats Alone Day
15 – Single Awareness Day
15 – World Whale Day
15 – Gumdrop Day

16 – Innovation Day
16 – Do a Grouch a Favor Day
16 – Almond Day
17 – Random Acts of Kindness Day
17 – My Way Day
18 – Drink Wine Day
18 – Pluto Day
18 – Battery Day
19 – International Tug of War Day
19 – Chocolate Mint Day
20 – Love Your Pet Day
20 – Fat Thursday Day
20 – Handcuff Day
20 – Cherry Pie Day
20 – Muffin Day
21 – Sticky Bun Day
21 – International Mother Language Day
22 – World Thinking Day
22 – Single Tasking Day
22 – Cook a Sweet Potato Day
22 – World Yoga Day
23 – Play Tennis Day
23 – Banana Bread Day
24 – Tortilla Chip Day
24 – Play More Cards Day
24 – World Bartender Day
25 – Chocolate-Covered Peanuts Day
25 – Clam Chowder Day
26 – Pink Day
26 – Personal Chef Day
26 – Inconvenience Yourself Day
26 – Pistachio Day
26 – Tell A Fairy Tale Day
27 – Pokémon Day
27 – World NGO Day
27 – Kahlua Day
27 – Chilli Day
27 – Strawberry Day
27 – Digital Learning Day
27 – Polar Bear Day
28 – Tooth Fairy Day
28 – Floral Design Day
28 – Chocolate Soufflé Day
28 – Scouse Day
29 – Leap Year Day
29 – Bachelor’s Day
29 – Open That Bottle Night
29 – Sword Swallower’s Day
29 – Rare Disease Day

textALERT examples from last month

Last month, a restaurant in Glasgow, KY ran a textALERT offering their subscribers 20% Off all regularly priced meals for the next 2 weeks. The campaign was able to drive in over 4.8% of their total subscribers in that time span. They texted 4,469 subscribers at one time, driving in 218 extra people to redeem the offer. See the message below.

Marketing Ideas for Small Business for February textALERT example

Another textALERT example sent last month was one from Tree City Wine & Spirits in McMinnville, TN. They texted 661 subscribers at one time, driving in 73 extra people in one day to redeem an offer of 10% OFF a purchase. They also promoted a new app download to all their subscribers and thanked them for their business.


Download our Marketing Calendar Template to help you plan and organize all your marketing efforts in 2020. With it, you can plan all your social media posts, textALERTs, images for MMS marketing and email blasts. Along with restaurant marketing ideas for February, it also has a list of all holidays for each month.

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